4.9 is better than 5.0

Reputation is everything

Creators Can Scale Too

You turned up, the ideas didn’t

“let us come back to you in the morning“

As ABOVE so below

Anything worth doing takes GUTS

(And your ducks)

I have a hunch

“I can’t live without this”

Two promises to make and never break

15 reasons why your copy doesn’t convert (and how to improve your offer)

Four reasons brand fail

Reduced to three shapes

Your brand has 1 of 9 creative problems

The best ideas are shaped like cities

Your best customer is you, yesterday

Change your language, change the game

Time well spent?